CRCMZ Brand Kit

01 — Colors

Color Palette

Click a swatch to copy the hex value to your clipboard.

Ink

#090A0E

Click to copy

Graphite

#171922

Click to copy

Violet

#A855F7

Click to copy

Silver

#D9DEE6

Click to copy

White

#F4F5F7

Click to copy

Muted

#A7A4B2

Click to copy

CSS Design Tokens

:root {
  --crcmz-ink:      #090A0E;
  --crcmz-graphite: #171922;
  --crcmz-violet:   #A855F7;
  --crcmz-silver:   #D9DEE6;
  --crcmz-white:    #F4F5F7;
  --crcmz-muted:    #A7A4B2;
}

02 — Typography

Typography

Three type roles used across all CRCMZ touchpoints.

Display / Headlines

CRCMZ

Orbitron · Bold / Black · All caps where possible

Body / UI

Quick. Clean. Gone.

System UI (San Francisco · Segoe UI · Roboto)
Regular · 400 / 600 weights

Labels / Code / Monospace

Squad ID: CRCMZ-2023 · v7.4.0 · crcmz.me

Fira Code (or DejaVu Sans Mono included in kit) · stats, tags, badges, code blocks

03 — Logos

Logos & Marks

Use the crest on dark backgrounds. Lockup (crest + wordmark) preferred for full branding contexts.

Crest (Transparent)

PNG · 512 × 512 · 116 KB

PNG 512 PNG 1024 PNG 2048

Avatar

PNG · 1024 × 1024 · 308 KB

PNG 1024

Lockup — Light (for dark BG)

PNG · 2400 × 700 · SVG included

PNG SVG

Lockup — Dark (for light BG)

PNG · 2400 × 700 · SVG included

PNG SVG

Wordmark — Light

PNG · 2400 × 500 · SVG included

PNG SVG

Wordmark — Dark

PNG · 2400 × 500 · SVG included

PNG SVG

04 — Social

Social Assets

Ready-to-use for YouTube, Twitch, Instagram, Twitter/X, and Discord.

Open Graph / Link Preview

PNG · 1200 × 630

Download

Campaign Landscape

PNG · 1920 × 1080

Download

YouTube Thumbnail

PNG · 1280 × 720

Download

Social Square

PNG · 1080 × 1080

Download

Social Portrait

PNG · 1080 × 1350

Download

Story / Reel Cover

PNG · 1080 × 1920

Download

Header Wide (Twitter/X · GitHub)

PNG · 1500 × 500

Download

Channel Banner (YouTube)

PNG · 2560 × 1440

Download

05 — Stream

Stream Overlays

OBS / Streamlabs scene assets for Twitch and YouTube Live.

Starting Soon

PNG · 1920 × 1080

Download

Be Right Back

PNG · 1920 × 1080

Download

Stream Ended

PNG · 1920 × 1080

Download

Gameplay Overlay

PNG · 1920 × 1080 · transparent elements

Download

06 — Copy

Copy Bank

Ready-to-use text for profiles, bios, and posts. Click to copy.

Tagline

Quick. Clean. Gone.

One Line

A gaming clan building a better home base for its squad.

Short Bio

Squad first. Clips worth keeping. A home base built by the people who play here. Quick. Clean. Gone. crcmz.me

About CRCMZ

CRCMZ is a gaming clan established in 2023, bringing together players from Canada and the United States. It started with a squad and grew into a home base for the people behind the handles. From shared clips to community-built tools, CRCMZ is shaped by what its members want to use, watch, and play together.

Campaign Lines

Squad first. Good games. Better company. Keep the clip. Keep the memory. The lobby is better with your people. Built by the squad. For the squad. GG. Run it back.

Brand Voice

Confident, direct, playful, welcoming. Write like a squad member — not a corporate esports press release. Short active sentences. Celebrate shared moments.

Confident Direct Playful Welcoming No hype fluff Squad perspective

CRCMZ Brand Kit

Color Palette

Typography

Logos & Marks

Social Assets

Stream Overlays

Copy Bank

Download the Full Kit